To agree with the statement, disguise and deception is...

To agree with the statement, disguise and deception is used widely by Shakespeare. Throughout the play we only see Viola in her disguise as ‘Cesario’. From Act 1, Scene 2, we see her planning on using the disguise of a man to serve Orsino. The interactions between her and the other characters show dramatic irony as they do not realise who Cesario actually is, however the audience does. Orsino, at the start of Act 2, scene 4 says â€Å"Now good morrow, friends; Now, good Cesario.† Orsino does not know the actual person he is talking to when he praises Cesario, just the same when he says Cesario is â€Å"semblative a woman’s part†, saying that Cesario looks like a woman. For Shakespeare’s audience there was a heightened level of irony because at that†¦show more content†¦This is when Portia and Nerissa disguise themselves as men, specifically a lawyer and a clerk, as a way to save Antonio. This links into the way Viola uses an inner dis guise to shield her real personality, she first goes into her disguise at the docks in Act 1, scene 2 when she says to the Captain â€Å"Conceal me what I am, and be my aid. For such disguise as haply shall become the form of my intent.† This shows how she is covering up ‘what I am [she is]’- a woman, by the personality and physical disguise of a man. From this point onwards there is comedy due to the fact that she is disguised as a man and is fooling every other character, with the audience knowing all about this. This also shows that Shakespeare respects the audience enough to not have them fooled by Viola’s disguise ;and he shows more sexual equality, as Viola plays a major part in the story and without her the play would have a lot less comedy. The structure of the play relies mostly on her actions, for example there would have been no love triangle without her and all the other characters would not have been deceived by her. Therefore, there would be no dramatic irony to create amusement. So, the dramatic irony of Viola’s disguise makes characters seem ignorant and ridiculous creating comedy, but also through the audience’s knowledge of Viola’s true identity. Shakespeare resolves this confusion by Viola revealing herself in the last act, making it a zenith ending, with all the characters presentShow MoreRelatedLogical Reasoning189930 Words   |  760 Pages................................................................................................... 19 CHAPTER 2 Claims, Issues, and Arguments .............................................................................. 23 What is a Statement?............................................................................................................................ 23 What is an Argument?................................................................................................Read MoreStrategy Safari by Mintzberg71628 Words   |  287 Pages375 Index 397 349 EMBARKATION T his trip began with a paper by Henry called Strategy Formation: Schools of Thought, published by Jim Fredrickson in a collection entitled Perspectives on Strategic Management (HarperCollins, 1990). Bruce used the paper in a course at Trent University and found that it worked well. Why don t you do a book on it? he suggested. Why don t we do it together? Henry replied. They both thought that Joe would make an excellent member of the team. So the safariRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesWell Is More Important in CrossCultural Negotiations†) †¢ Updated material on gender and negotiation styles †¢ New material on individual differences in negotiation styles †¢ Discussion of emotions in negotiation †¢ New information on suspicion and deception in negotiation †¢ Updates to discussion on conflict and conflict management processes †¢ New Pointâ⠂¬â€œCounterpoint (Player–Owner Disputes Are Unnecessary) †¢ New An Ethical Choice (Using Empathy to Negotiate More Ethically) †¢ New Case Incident (Choosing

Critical Analysis Essay On The Death Of Osama Bin Laden

Critical Analysis Essay: On the Death of Osama Bin Laden By Barack Obama Introduction When President Barrack Obama mentioned of the September 11th attack, for a moment the wounds left in the hearts of the Americans started bleeding again. There was nothing that could that could stop the bleeding other than one statement: â€Å"the perpetrator of the attack has been brought to justice†. On the night of 2nd May 2011, the Americans were woken up by the unusual speech delivered by the 44th president of the United States of America. The speech began by the president mentioning one of the worst terror attacks that have ever happened on the American soil. At that moment, the citizens remained silent as they listened and watched the speech. All they†¦show more content†¦He further added that Bin Laden was Muslim mass murdered and not a Muslim leader as many people were claiming. He added that U.S was responsible for the murder of Osama since it was the only way to revenge for the innocent citizen who were killed during the attack. He further added the loss th e attack caused to American in which 3000 citizens lost their lives. The departed left holes in the society with no one to fill. However he recommended the Americans for the support they offered each other during the attack. And it was during that grieving period that America’s government promised the citizens to bring to justice those who had committed the vicious attack. Although, it did not take long before America realized that the Al Qaeda group was responsible for the Sept. 11 attacks. In addition, the organization was led by Osama bin Laden. Besides, the Al Qaeda group had declared war openly on the States of America (Capone, 2011). As a result, the group was ready to terminate lives of innocents’ lives in America and the entire world. Therefore, America started war against Al Qaeda with the aim of protecting the citizens, friends as well as allies. However, after 10 years of the heroic and tireless effort of American military with the tireless support of the co unter-terrorism professionals American had yielded some fruits. In addition, America had strengthened its homeland defense and disrupted attacks by theShow MoreRelated Do the media ‘construct’ social reality, or does it simply report on it?2575 Words   |  11 Pagesreality; it becomes a way of story telling, made to the taste of the viewer, depending on the society of course. The same stories carry different values depending where when and how the stories are broadcasted, I will be talking about this in this essay. There are two approaches to report a piece of news; the realist, purely factual no interpretations given and very clear in usage of language. 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This paper aims to do a critical discourse analysis of a few of the speeches by US Leaders George Bush and Barrack Obama in the aftermath of the attacks on the world trade centre in 2001. It draws on Schiffrin et al (2003), Foucault s and Van Dijk s concepts of critical discourse analysis and aims to reveal how Bush and Obama carefully selected emotionally charged language, expressions and gestures to createRead MoreEssay a bout Extremist Islamic Terrorism: Jemaah Islamiyah 4102 Words   |  17 PagesExecutive Summary This essay provides an analysis of the terrorist group Jemaah Islamiyah from its foundation and grass roots development up until the splintering of the group in 2000. It also provides analysis of the motivations behind its founder and the future of JI and radical Islam. 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New Media and Democracy 2. Science/Tech a. Science and Ethics b. Government and scientist role in science c. Rely too much on technology? d. Nuclear technologyRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 Pages(Should You Use Group Peer Pressure?) †¢ New Case Incident (Negative Aspects of Collaboration?) †¢ Updated Case Incident (Herd Behavior and the Housing Bubble [and Collapse]) Chapter 10: Understanding Work Teams †¢ Entirely new Opening Vignette (Killing bin Laden) †¢ New feature: glOBalization! †¢ New Myth or Science? (â€Å"Teams Work Best Under Angry Leaders†) †¢ Updated discussion of strategies to improve team performance †¢ Review of research on team decision-making strategies †¢ New perspectives on creativity

Critique of The Darling Essay Example For Students

Critique of The Darling Essay Critique of The DarlingFor centuries, women have turned and have entrusted in men for advice to fulfill their lives with romance. Some women, even though they had difficulty establishing a satisfactory bond with their spouse, still had a tendency to have a dependency on the male spouse for identity. For a woman to become a wife was a defining role in womens lives back then, especially within the eastern European cultures. Sadly, marriage is not always shown to be flowery and romantic as expected. Although Anton Chekov portrays his protagonist character Olga as kind hearted and attractive and favored, she often longs for love from the male gender, and serves as the embodiment of female disempowerment. From Olgas perspective as the story is told, she cannot exist without being love (Literature and its Writers, 109) and her life only takes on a meaning through a relationship to the men she attaches herself to. In this story The Darling, Olga explores and molds herself into many personalities and interests of the men in her life. For instance, After her fathers death, Olga is left with only material wealth, and again there is an absence of love, that Olga wants. So, Olga first marries a theater owner-Kukin. When married to him, she thinks and speaks only of the theater and repeating Kukins words to the actors and theater (Literature and its Writers, 110) also saying theater is the most important thing in life. Her parroting of her husbands words alone seems as though Olga never allows for thoughts or opinions of her own, as if she never learned how to think for herself is a principal characteristic of Olga that shows her lack of personality and significance in the plot. Once Kukin dies, she soon marries a timber merchant named Vassily Pustovalov. During this marriage, she thinks, speaks, and even dreams only of timber and mountains of planks and boards carting somewhere far (Literature and its Writers, 111) while taking his place in his office for him with now timber being the most necessary and important thing in life. Moreover, in an effort to appease her husband, her beliefs and ideas change with, and as often as, her husbands about every simple aspect in their lives, if he thought the room was too or that business was slack, she thought the same. (112). Then, after Pustovalov dies too due to an illness, Olga weeps and recites Ive got nobody, now youve left me, my darling (113) which signifies her yearning need for male comfort again. The plot thickens from there, as Chekov further allows readers to examine the role of a woman in those days as serving no greater role in society other than that of mother, whose only virtue is to have the capacity to just love. Furthermore, after isolating herself from the outdoors except only attending church, Olga considers seeing a veterinary surgeon, Vladimir Plantonitch, who is separated from his wife and son. Though she does not marry him but only dates, only because she could not live without some attachment for another year she suddenly develops a peculiar concern of food epidemics and feels compelled to speak only of veterinary concerns such as cow diseases and how animals ought to be as well cared for as the health of human beings. When he, too, leaves her, Olgas life becomes empty, as do her thoughts. Without a man around to form her identity, Olga grows old and loses the charm that once upon a time had earned her the alias amongst others that adored her as a darling, since she was full of bitterness (114). This aching nostalgic cycle that caused her to be resentful and want no one (including her own feline that she rejects by saying get away! I dont want you) was so, as time passed in the winter and spring, until the veterinary surgeon reenters her life, only to abandon his young son, Sasha, to her care. .ufb6b162be6b467705591cc3fcfbb5fe2 , .ufb6b162be6b467705591cc3fcfbb5fe2 .postImageUrl , .ufb6b162be6b467705591cc3fcfbb5fe2 .centered-text-area { min-height: 80px; position: relative; } .ufb6b162be6b467705591cc3fcfbb5fe2 , .ufb6b162be6b467705591cc3fcfbb5fe2:hover , .ufb6b162be6b467705591cc3fcfbb5fe2:visited , .ufb6b162be6b467705591cc3fcfbb5fe2:active { border:0!important; } .ufb6b162be6b467705591cc3fcfbb5fe2 .clearfix:after { content: ""; display: table; clear: both; } .ufb6b162be6b467705591cc3fcfbb5fe2 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ufb6b162be6b467705591cc3fcfbb5fe2:active , .ufb6b162be6b467705591cc3fcfbb5fe2:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ufb6b162be6b467705591cc3fcfbb5fe2 .centered-text-area { width: 100%; position: relative ; } .ufb6b162be6b467705591cc3fcfbb5fe2 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ufb6b162be6b467705591cc3fcfbb5fe2 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ufb6b162be6b467705591cc3fcfbb5fe2 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ufb6b162be6b467705591cc3fcfbb5fe2:hover .ctaButton { background-color: #34495E!important; } .ufb6b162be6b467705591cc3fcfbb5fe2 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ufb6b162be6b467705591cc3fcfbb5fe2 .ufb6b162be6b467705591cc3fcfbb5fe2-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ufb6b162be6b467705591cc3fcfbb5fe2:after { content: ""; display: block; clear: both; } READ: Idea Of Government Essay At last, when the child comes into her household, Olga finds renewed vigorSasha. Olgas life once again takes on meaning, as she absorbs herself with the care of Sasha. Olgas joy is once more rekindled and she feels delighted to provide for young Sasha as if he were her own son, and joyously pops a caramel into his hand on each trip to school (116). She empowers him to do his best and obey all of the teachers as a loving mother and since her character as an ideal of selfless maternal love which also surfaces. However, Sasha who overwhelmingly feels smothered by her demonstrations of maternal love feels shamefully bothered by Olenka following him regardless of whether it is for security reasons or not by spouting Youd better go home auntie. I can go the rest of the way alone.Because Olga is unable to make up her mind on any issue by her own judgments, Olga adopts her husbands beliefs and thus subordinates her will to the male desire. The only possible way Olenka gains any iota of happiness is only when she is with her two husbands-the theater-owner Kukin and the timber-merchant Pustovalov. She receives happiness solely because she tailors her outlook on life to concur with her own. Her own nickname even epitomizes an ironically pathetic mindset: she is everyones favorite darling pet, who appears both irksome and pitiful, which is thus why people debate as to whether Chekov used this representative character for ridicule or not. Overall, Olga does not evolve within the story, she only feels more at lonesome and more desperate for male affection since she cannot turn to her old boyfriend Smirnin for emotional fulfillment. Her entire attention is focused upon Sasha whose opinions she parrots which embarrasses her newfound joy by walking him to school. Even though she is punctual enough to win the affection of the public, Olga will never win nor earn their respect because of her own self-imprisonment by her own naive ness and lack of any intellect.

Female Representation in Ancient Art and Society Essay Example For Students

Female Representation in Ancient Art and Society Essay There is no question that the role women play in society has transformed significantly throughout the course of history. Some cultures were centered on the female entity as a symbol of life and fertility, while others strayed towards a more masculine focus. In many ancient cultures, it seems as though women were revered in a sacred light. Although there are scarce written records, if any, left behind by those people, we can draw conclusions about women in society based on the remaining pieces of visual art in existence today. Also, by looking at the composition, technique, and structure of these works, we are able to get insight on what the technology and culture in daily life were like in those far-away times. Just a few great examples of this concept can be observed in sculptures such as Venus of Willendorf; Snake Priestess and other snake goddess figures; and the numerous remaining Cycladic figures. There are some similarities among these pieces, but at the same time, each one is highly unique in its representation of the culture it ties into. Given proper examination and attention, the stories of the way these ancient peoples lived can be told through their artwork. There are a few major similarities between the three types of figures in question. Firstly and obviously, all of the sculptures are of women. They are clearly given that portrayal by the emphasis –some greater than others – on their sexual organs. Each figure had been stylized and idealized in appearance, depicting women who would have been thought to be outstandingly beautiful through the eyes of their society. They are dressed very minimally (or not at all) in order to showcase their feminine figures. Although various sizing for some of these statues have been discovered, Venus of Willendorf, the Snake Goddesses, and the Cycladic figures were all found in votive sizes. This indicates that they were used in ceremonies and rituals which were sacred to their society. Venus of Willendorf is unique in many different ways. This sculpture was discovered near the Danube River in Austria by archaeologist Josef Szombathy (Exaggerated Beauty). Dating back to between 24,000-22,000 BCE, she is the oldest existing piece of famous art known to mankind. There is only one known figure of her kind that has been discovered thus far. Venus is carved out of a type of oolitic limestone and painted with red ochre. This limestone is not indigenous to the area in which she was found, indicating that the stone was brought from a different area. Her face is masked by a woven covering, but that is the only clothing she sports. She is depicted with her arms across her chest: a defensive stance. Venus of Willendorf’s figure is very plump and round, like a â€Å"sacred pebble†. This is highly indicative of the Early Stone Age practice of collecting stones and pebbles whose shapes appeared to be important or useful in some way (Janson 27). Venus’s sexual organs are the most distinctly pronounced of the three sculptures in question, which is highly suggestive of her purpose as an omen of fertility. As stated in â€Å"Venus of Willendorf: Exaggerated Beauty†, â€Å"in Paleolithic people terms, the parts that mattered most had to do with successful reproduction the breasts and pelvic girdle. Therefore, these parts were isolated and amplified by the artists brain.† A symbolic image of health, fertility, and longevity would be longed for in an emerging society, such as the one which Venus of Willend orf originates from. The Cycladic Figures are also highly unique. They were created by people of the Keros-Stros culture, which existed for about 1,450 years or so. There were many variations on Cycladic art, but the most common standing female figures associated with the culture were created between 2600 – 2400 B.C. They can be categorized into the Early Cycladic archaeological time frame (Higgins 53). The figures were made of marble as opposed to the Venus of Willendorf’s limestone material – and were originally given a bit of color with paint. However, just like Venus, they were considered to be very important through the eyes of their society. .ufcaea2b796f8d532bbee5980fc293c07 , .ufcaea2b796f8d532bbee5980fc293c07 .postImageUrl , .ufcaea2b796f8d532bbee5980fc293c07 .centered-text-area { min-height: 80px; position: relative; } .ufcaea2b796f8d532bbee5980fc293c07 , .ufcaea2b796f8d532bbee5980fc293c07:hover , .ufcaea2b796f8d532bbee5980fc293c07:visited , .ufcaea2b796f8d532bbee5980fc293c07:active { border:0!important; } .ufcaea2b796f8d532bbee5980fc293c07 .clearfix:after { content: ""; display: table; clear: both; } .ufcaea2b796f8d532bbee5980fc293c07 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ufcaea2b796f8d532bbee5980fc293c07:active , .ufcaea2b796f8d532bbee5980fc293c07:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ufcaea2b796f8d532bbee5980fc293c07 .centered-text-area { width: 100%; position: relative ; } .ufcaea2b796f8d532bbee5980fc293c07 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ufcaea2b796f8d532bbee5980fc293c07 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ufcaea2b796f8d532bbee5980fc293c07 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ufcaea2b796f8d532bbee5980fc293c07:hover .ctaButton { background-color: #34495E!important; } .ufcaea2b796f8d532bbee5980fc293c07 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ufcaea2b796f8d532bbee5980fc293c07 .ufcaea2b796f8d532bbee5980fc293c07-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ufcaea2b796f8d532bbee5980fc293c07:after { content: ""; display: block; clear: both; } READ: METROPOLITAN MUSEUM OF ART ASSIGNMENT EssayAs stated by Higgins, â€Å"†¦the statuettes made in the Early Cycladic period of the local coarse-grained marble are without question the finest products of the Aegean Bronze Age† (58). The type of Cycladic figure in question stands up straight with its arms across its chest – as Venus of Willendorf does. She has no facial features aside from a nose, and the distinction on her sexual organs is much less than those of Venus and the Snake Goddess. The majority of the Cycladic figures were discovered at grave sites, leading many people to believe that they were used as a sacred element of death and burial rituals. They are also thought to be symbols of fertility, life, and rebirth (Papadimitriou â€Å"Cycladic Art Museum†). There are several interpretations of the Snake Goddess figure in ancient art. Found on the island of Knossos, the Snake Goddess is an image commonly identified with the Minoan culture, and – more specifically- the Minoan snake cult. Many of the recovered pieces date back to around 1750 B.C., making her the youngest of the three sculptures in question (Janson 63). She was fashioned by an artistic process called â€Å"faience†. Faience is a non-clay ceramic technique in which the piece is created with a quartz or sand-based material and obtains a lustrous glaze; In Egyptian culture, it was representative of life renewal (â€Å"Faience Technology†). All of the recovered figures were incomplete in some way, so much speculation was made as to the complete appearance of these figures. The Snake Goddess stands tall, naked from the waist up, grasping two cobras in her hands. Her breasts are greatly pronounced, as those of Venus of Willendorf are. It is speculated that the Snake Goddess figurines were used for religious purposes as sacred images. Snake handlers were often attributed with having supernatural abilities and presence (Foster 73). Because of this sacred presence she is given, one can also assume that she can be associated with the fertility idols found throughout the societies of ancient culture. Each of the aforementioned pieces of artwork tells a story about the cultures from which they originated from. Not only do they display what the technology was like in that age, but they depict what was important through the eyes of society. In each, it is very clear that women played some sort of sacred role in the daily lives of the people. It is very clear to see the matriarchal dominance in the ancient world. Although they are portrayed very differently, each woman represented fertility, life, and longevity of the people and their cultures.

History Of Theatrical Illumination Essays - Lighting,

History Of Theatrical Illumination A History of Theatrical Illumination May 2, 2000 Contents Role of Illumination 2 Lighting as part of the theatrical experience. Development of Illumination 3 The evolution of lighting techniques and theatrical structures from candles to bulbs. Electricity 5 Electricity: its effects and advantages. Gadgets 7 Typical lighting devices of the 17th to 19th centuries. Illumination today 9 Contemporary methods as used in Cirque du Soleil's Dralion. Conclusion 10 Realizations surrounding the practical process that grew into a profound art Theater Essays

Ping-Pong Ball Bounces Essays

Ping-Pong Ball Bounces Essays Ping-Pong Ball Bounces Paper Ping-Pong Ball Bounces Paper This section is mainly based on putting my planning into action, hence all of the practical work and not a lot of written work. The averages in the table are recorded to the nearest cm. Observations My results table shows that as the height of the drop increases, so does the average bounce. This is illustrated in the table whereby at 50cm the average bounce height is 36. 6cm, and then at 120cm the average bounce height is 75. 2cm. If I take away the height of drop from the height of bounce I can see that for each height the energy lost in sound and heat is fairly similar each time the ball is dropped. Height of Drop (cm) Potential Energy. (J) Kinetic Energy (J) 50 1200 1200 60 1440 1440 70 1680 1680 80 1920 1920 90 2160 2160 100 2400 2400 110 2640 2640 120 2880 2880 I can see from my table on potential and kinetic energy that as the height increases the potential energy increases and as this increases so does the kinetic energy as more energy is been converted. Analysis My graph has a straight line of best fit, which suggests that my results are proportional. This means that whatever happens to one factor, it does the same to the other. In my experiment, as I increased the height of the drop, the height of the bounce increased as well; therefore my prediction was correct. This trend occurred, because the higher the ball was dropped the more potential energy it had. When the ball was dropped the potential energy was converted into kinetic energy and since energy can neither be created or destroyed, only converted it will move at a faster speed; therefore when the ball hit the bench some of the energy was transformed into sound and heat. The energy left after impact and the fact that the upward force is dominating the downward force causes the ball to be forced back up into the air. The more kinetic energy at the bottom, the more can be converted back into potential energy, therefore the ball bounces higher. There are no obvious anomalous results and there is strong positive correlation between the height of the drop and the height of the bounce, as the points are fairly close to the line of best fit. Evaluation My experiment went reasonably well and efficiently, due to the plan that I had drawn up beforehand. I received fairly reliable results from which I drew a firm conclusion. I would not alter the amount of results next time as I managed to gain a maximum outcome in the time selected. I think that the experiment was fair to some extent, because I controlled all other identified variables and only varied the height. However there were some problems that occurred, which fortunately did not affect the results dramatically; therefore there were no anomalies. I can see from my plan that I conducted a fair test, whereby I used a ruler as a marker each time to help in gaining more reliable results, I repeated the experiment three times and took five readings for each height, I kept the angle of the ruler constant each time, I used the same equipment each time, I kept the mass and the temperature constant each time and I dropped the ball on the same surface each time. The problems that occurred when doing this experiment were those, the ball didnt bounce in a straight line some of the time; therefore it was difficult to receive good readings. This was most likely to have been caused by the wooden bench being uneven and I could restrict this from occurring next time by using a spirit level. The results could have also been affected slightly, because there could have been a crack on the section of the bench where the ball was dropped. I could varnish the bench next time so that there arent going to be any cracks that are liable to affect the results next time. The ruler that I used as a marker was not as efficient as using a light beam or a video camera, because by using a light beam I would have been able to read off the readings more accurately and with a video camera I could record the experiment and then use pause to freeze the picture and then read off the values. I could extend my investigation further by doing the experiment again, under exactly the same conditions, but this time I would investigate how a different mass of ping-pong ball affects how high it bounces. Even though I havent varied the mass in this present experiment, by doing this extended investigation I can determine how mass may be another major factor, which might affect how high a ping-pong ball bounces. Accordingly I can progress further in this area of physics and this will help me in my understanding of this subject.

Finance Essay Example | Topics and Well Written Essays - 1000 words - 8

Finance - Essay Example Purchases by store card went down from 134 in 1998 to 83 in 2005, thus reflecting a negative trend. However, this cannot be generalized as there was a negligible change in the years from 1998 to 2003, after which there seems to have been a steady downtrend. The total purchase on plastic cards showed a continuous and consistent growth during the period under study. From a figure of 3094 in 1998, the purchases grew to almost double or 6094 in 2005.There was also an increase in ATM and counter withdrawals, though the rise was not a steep one in the period under observation. For automatic transactions (e.g. direct debits, standing orders) there was a steady increase from 1998 to 2005, with the growth being faster in the period from 2003 to 2005.Payment by cheques , showed a negative growth from 2,988 in 1998 to 1,931 in 2005 i.e a reduction of almost 35%.Thus, there seems to have been a decline in the use of cheques for payments in the given period In 2005, the use of cash for transactions fell to 23,968 from 25,309 in 1998. Withdrawals from Post Offices also fell drastically in the period under observation. In 2005, it fell to almost 25% of the value as compared to 1998. While the total value of all transactions remained more or less the same till 2005, for the observation period, it grew marginally from 1998 to 2000, from 37,381 to 40,966.Thus, we can conclude that though there was not much change in the value of transactions from 1998 to 2005, the usage of plastic money, especially debit cards grew phenomenally in the given period. Cash transactions showed a negative trend and Post Office cash withdrawals went down drastically. We can also safely conclude that the group was moving from a credit society to a credit free one. People have realized the value of thrift and do not plunge blindly into credit card obligations. Instead, they spend through debit card, which draws upon the money already available in their account, and is also safer to carry around than cash. Thus, the consumer seems to have become wiser in the given period. Part B Briefly describe the financial planning model and outline what it is designed to achieve. Give an example of how the 'review' stage of financial planning might need to take into account a change in social and economic context and an example of how it might need to take into account the individual's life course. Financial plans are a means of achieving goals. Therefore, being clear about goals helps when working out financial plans. The following table shows how some goals can be achieved by financial planning. In each case, the financial plan provides a means of achieving a goal. Goal Financial plan Help the homeless Adjust pattern of spending Reduce debt worries Improve debt management Have some money to draw on in a crisis Build up an emergency fund Have a lump sum for specific projects Build up short-term savings Have a comfortable retirement Build up long-term savings Buy flat Save for a deposit Protect dependants Make a will Financial planning can take place in four stages. Stage 1 is to assess the situation, including the relative importance of different goals. Stage 2 is to decide on a financial plan, given goals and constraints. Then, Stage 3 is to act on the financial plan, and Stage 4 is to review the outcome of the

Summary of the film The lives of others Essay Example | Topics and Well Written Essays - 500 words

Summary of the film The lives of others - Essay Example The film elicited criticism despite receiving widespread acclaim. Roger Ebert described the film as quiet while Wolf Biermann criticized it for lacking originality in its political details (The Guardian). However, the impeccable production of The Lives of Others attracted awards and nominations. The film was nominated for Australian Film Critics Association in the category the Best Overseas Film, BBC Four, British Academy of Film and Television Arts, and European Film Academy. The movie also won awards in German Film Critics Association, Sarasota Film Festival, British Academy of Film and Television Arts, Deutsche Film, and European film Academy (Nytimes.com). The purpose of this analysis is to highlight concerns of political power, cruelties, a vindictive administration, trust, love and mistrust that result into a tragic end in the film. The film deals with oppressive powerful regimes, but on a small scale level (Gritten, The Telegraph).The beginning of the film affirms the prevailing powerful regimes in East Berlin in 1984. The detention center of Stasi houses political informants to known details of all citizens and intervene in all possible controversies. Spying on Georg Dreyman affirms that the tension between the population and the government. The political power elicits trust and sacrifice concerns. A suffocating society has little room for expression and happiness (French, The Guardian). For example, the East Berlin bureaucrats do not disclose the real reasons for the surveillance of Dreyman. Wiesler sacrifices his position in the Stasi team after learning that Minister Bruno Hempf is coveting with her girlfriend, Christa. Wiesler uses mistrust to avoid the brutal administration. Donnersmarck’s production is an eye-opener to state assassinations and cruelties carried out under the guise of socialism (Gritten, The Telegraph). The dominant mood of a tragedy engulfs the film that shows a man,

Cardiac changes Essay Example | Topics and Well Written Essays - 750 words

Cardiac changes - Essay Example This leads to enhanced impedance to left ventricular ejection, an elevated systolic arterial pressure, and consequent interstitial fibrosis and left ventricular hypertrophy. Also, an aging person experiences a decline in the proportion of myocardial relaxation. The left ventricle takes a long time to relax, becomes stiffer, and also takes a longer time to fill in diastole. This enhances the significance of a correctly timed atrial contraction in adding to an ordinary left ventricular end-diastolic size. In addition, getting old is linked to enhanced sinoatrial node conduction duration and a decrease in the intrinsic heart rate. The reaction to postural modifications is different between youthful individuals and elderly people as cardiac productivity is controlled by rising heart rate in the youthful individuals, in contrast to the elderly people who depend on a rise in stroke capacity to balance. Also, for the aged individuals, all through exercise the tachycardic reaction is lessene d. Cardiac production is controlled by a rise in stroke capacity in a number of people, while in other individuals there is no compensation and the capacity of aerobics is lessened. Finally, physiologic aging causes a prolonged isotonic contraction and a diminished velocity of shortening (U.S. Preventive Services Task Force, 2011). The Altered Presentation and Modifications of Therapy Therapies that lessen, prevent, or deal with blood clots have been significant in lessening cardiovascular mortality or morbidity. One, administration of low dose aspirin has prolonged advantage in managing and preventing popular cardiovascular diseases, for example, coronary artery disease. In addition, the administration of aspirin has been significant in the initial prevention of stroke and heart attack in high risk elderly patients. Two, there has been the utilization of anticoagulation with warfarin for avoidance of stroke peripheral venous issues of a tremendous forms of surgical practices in dif ferent clinical attempts. Chronic warfarin therapy diminishes the most dreaded problems of stroke in older patients with chronic atrial fibrillation. Nonetheless, warfarin therapy needs recurrent blood tests for control of the dose (American College of Cardiology/American Heart Association, 2011). Three, older patients may undergo antihypertensive therapy. Antihypertensive therapy in older patients has been utilized for thiazide diuretics solely or together with beta blockers. Beta blockers or Thiazide diuretics have been recommended for therapy for elderly patients suffering from hypertension due to affordable costs and proven longevity advantages. Also, each drug dosage is usually regulated for disease-related and age modifications. Finally, there are therapies that have been modified to restore the sinus rhythm. This is usually taken into account in older patients with unusual cardiovascular function or atrial arrhythmias which is not easy to manage, or which is not of long-stand ing. Nonetheless, novel therapies are being established for specified signs that could offer better protection and easiness of utilization (American College of Cardiology, 2009). Identify Cardiovascular Diseases and Treatments As elderly individuals exist for long, they may suffer from a number of cardiovascular diseases. In addition, these people may suffer from a health condition that may lead to a different condition or damage if not adequately handled. There are a

Personal SWOT Analysis

Personal SWOT Analysis Introduction The process of creating my personal development plan (PDP) is a way to gain insight into where I am now and how to position myself to get to where I want to be. Having a PDP is more than having an ideal about a future job or career, it is about goal setting and creating a specific, measurable, realistic and time bound (SMART) road map about how to get there. Understanding the creation and use of PDPs is also, in itself, a useful skill to offer employers as personal development planning and objective setting are mainstays of human resource management in both the public and private sectors in the UK. At this time, my PDP is about getting me on the right track; while in the future achieving the identified objectives may well be necessary to achieve performance related pay and career progression. Commitment to the process of creating a workable PDP is therefore an important task. Where am I now? In terms of my performance on the degree so far, I have realised that I measure performance in a much broader sense than the grades that I have received in my coursework and examinations. Much of what I have learned at university so far has been about learning to manage time and commitments and ensure that I maximize the opportunities available to me. These opportunities include those afforded by my course, the university’s facilities, and also the opportunities that new friendships have brought. I have been pleased with my grades and consider myself to be on-track for a marketable 2:1; I have also received positive and helpful feedback from tutors. More pleasing has been the feeling of increased confidence in group situations with my peers that I have something to contribute and that I have the ability to influence and inspire others. This is particularly important to me as I do not simply aspire to a career in business but to achieve managerial and leadership responsibilitie s early in my career. From my SWOT analysis, the two things that I would identify as being critical to stop doing are spreading myself too thinly across too many interests and rushing onto the next project. The issue of spreading myself too thinly across a diverse range of extra curricular interests is important because, as stated, I have managerial and leadership ambitions. Membership of a wide array of groups and societies shows diversity of interests but it does not show depth and it is also hard to succeed in positions of responsibility within a group if you do not have the time to make a real commitment. The second issue, that of stopping rushing onto the next project is important for two key reasons. The first is that in rushing forward I have realized that I lose time to reflect, and reflection is critical in measuring project success or failure; secondly, in rushing forward, I can give a negative impression to peers that what I am doing now is less important than what I am going on to do[1]. In terms of what I plan to continue to do to maintain my performance, I have identified a good record of attendance at lectures and seminars and managing to keep up with the required reading. The primary reasons why I have identified these as critical factors would appear self-evident: I want to get value for money from my studies and to do this I need to attend lectures and seminars and ensure that I am sufficiently well prepared that I can follow lectures and contribute to seminars and tutorials. There is an additional factor too in that research has shown that attendance and success in coursework and examinations is positively correlated.[2] Brainstorming what I want to start doing brought up several items in my SWOT analysis. From this I have drawn out increasing employability by seeking internship and / or summer placement opportunities and also broadening my reading to develop a greater awareness of current affairs. I have identified the internship or placement as being critical as a successful placement would enable me to further fine tune my career plans in terms of sector sought and which aspects of business to focus on; it will also enhance my CV to future employers by showing that I was focused on my career before my final year. I have also identified broadening my reading as being critical as while I am passionate about business, research indicates that employers are seeking well-rounded candidates who are open minded and have an interest in the world around them[3]. Where am I going? My primary plan for what I hope to be doing within six months of graduating is to have successfully joined an established management training scheme. Having investigated the schemes available, I consider myself well-placed for those aimed at generalists, business specialists (operations / strategy), and also potentially schemes to develop future human resources managers. Given my broad interests in business, I would prefer a scheme that would give me exposure to a range of roles. I am particularly drawn to the MS Scheme, John Lewis Partnership Scheme, HMRC Talent Management Scheme, and also the NHS Graduate Management Training Scheme for these reasons. Given the prevailing economic climate and uncertainty about the health of the job market that I will be graduating into, I propose to a contingency plan of obtaining a place on an MSc Business programme. How do I get there? Action plan outlining three personal objectives for the next 12 months that will help me in my career. References Flannes, SW and G Levin (2005) Essential People Skills for Project Managers. Management Concepts. Stewart, J and V Knowles (2001) Graduate recruitment: implications for business and management courses in higher education. Journal of European Industrial Training, 25, 2-4, 98-108. Appendices Personal SWOT Analysis First Name last Name Contact address: House name, Any town, Postcode E-mail: [emailprotected] Â ¨ Mobile telephone: 00000 00000 Anytown High School Highlights of A/AS and GCSE results WORK Experience Dates Organisation and location Your Role Your Responsibilities and any special projects you were involved in or areas of the business that you found particularly interesting Skills developed during employment: time management skills, giving effective feedback, etc. How this job influenced your application for the type of work you are seeking with this CV. 1 Footnotes [1] Flannes and Levin (2005) highlight the need to show consistent commitment to projects throughout the project cycle rather than focusing on the next stage or next project. [2] See Colby (2004) [3] Stewart and Knowles (2001)

The Efficacy of Cognitive Behavioral Therapy Essay -- psychology, drug

Addiction is the chronic and inappropriate use of a substance or activity that interferes with one’s daily life. Research has shown that addictive substances become engrained in the individual’s coping mechanism. Cognitive behavioral therapy is an effective form of addiction’s treatment because it is an integrative approach that consists of multiple stages, views the individual as a whole, more effective than pharmacotherapy, and creates a healthy relationship with the therapist. Cognitive behavioral therapy (CBT) is a form of psychotherapy that teaches the individual new behavior patterns to break their old ineffective habits. Scientific research on addiction shows that those who suffer from substance dependency do not have the same capabilities as non-substance users. This can include the ability to think of the consequences of their actions, plan ahead and decision-making skill. (Simpson et al., 2011, p. 2). In CBT, a therapist must ensure that the client deve lops these skills and creates a functional concept of self through goals. The type of goals is typically depended on the therapist’s opinion. It is vital for the therapist to have self-awareness to a client’s substance dependency because their response to the substance or client will effect the treatment. The therapist should have supervision to ensure that the cognitive-behavior therapy is helping the client and it is not harming the therapist’s mental state. Psychotherapy is individualized for both therapists and clients, yet there are some clear stages and ideas in CBT. Cognitive behavioral therapy is based on the cycle of the ABC model, which consists of antecedents, behavior and consequences (Ryan, 2013, p.33). The antecedent is the event that takes place to cause ... ...iates Publishers. Hides, L., Samet, S., & Lubman, D. I. (2010). Cognitive behaviour therapy (CBT) for the treatment of co-occurring depression and substance use: Current evidence and directions for future research. Drug & Alcohol Review, 29(5), 508-517. Ryan, F. (2013). Cognitive therapy for addiction: Motivation and change. Wiley-Blackwell. Simpson, D., Joe, G. W., Dansereau, D. F., & Flynn, P. M. (2011). Addiction treatment outcomes, process and change: Texas Institute of Behavioral Research at Texas Christian University. Addiction, 106(10), 1733-1740. Principles of Drug Addiction Treatment: A Research-Based Guide (Third Edition) (December 2012). Retrieved November 8, 2013, from http://www.drugabuse.gov/publications/principles-drug-addiction-treatment-research-based-guide-third-edition/evidence-based-approaches-to-drug-addiction-treatment/behavioral.

Push and Pull Factors of Immigration

One country’s flaw could attract a person to another country, people tend to look for certain characteristics in one country that theirs does not comprise of, and one country’s push factor can be another country’s pull factor. Emigration is a personal choice, but defiantly there are reasons for everything, they could be as simple as wanting to experience something new, or they could be more complex such as living the life that one wanted but couldn’t have in their homeland or previous country, due to politics, religion, education or work.Push and pull factors are liable to overlap, the stronger factors that help make the choice for the majority of the people to migrate from one country to another are the political differences, religious freedom, education and the future, as well as labor. For example during the first half of the twentieth century Canada was the most preferable places to migrate to because it evoked more freedom, and opportunity to those wi th a poor life. Very similar to today people leave their homeland for a better life, the conditions in their country could be very pitiful, their present and future are being destroyed, and their life becomes cautious.A push factor which most choices revolve around is the political factor, because politics is the most powerful characteristic about a country, and it controls how we live, people just can’t handle their lives with appalling politics so they are rather being pushed away by it, and another country with a more preferred political view is pulling us. Dictatorship is probably the most controlling type of government, where the population does not play an important role, and have no say in political choices. The country as whole is controlled by one group with fixed power.A simple definition of this political government is Dictatorship is a government that can be defined as those countries prohibited by authoritative, absolute leaders. Some countries with that type of government are North Korea, Saudi Arabia, Yemen, Cuba, and Iran, just to name a few. So there is this population of people whose voice cannot be heard, especially a country like Korea where there is a population of approximately twenty-three million people, and they do not possess the freedom of speech, instead this massive population is controlled by Kim-Il Sung and his son Kim Jong-il.What happens is that the population, does not like having the same ruler for all their life, they do not like a dictatorship government, where they carry no voice, they are basically a mass of people with very little importance to the government. People living in a country like this date it, they prefer to make a choice on government and give a voice that would count to something, and in a dictatorship country that becomes impossible. So these people start to migrate to much freer countries, countries where their voice be heard such as Canada, the United States, countries that are democratic.Anyone w ould prefer living in a country where they can choose the life which they want, rather than living in a country where you are forced to live a certain life, and so the push and pull factor regarding government becomes very clear. A push factor is a dictatorship where one is being controlled mentally, while a pull factor is democracy where you choose your path, you choose a better life. Another big issue that affects people’s lives majority is war, whether it is genocide, or revolutionary, people have that fear in them.Wars often scare people off to another country, because they start thinking twice about their safety, and the future of the country. It is the weaker countries which we see today such as Afghanistan and Iraq who are being thrown into war, or being attacked, these countries are not attacking back, they do not hold the power to attack the country, or defend their own. People are kind of rushed away from political problems like this, people tend to ask for peace, a nd unfortunately for some they do not achieve that peace.A population would not want their children growing up or exposed to such violence. War plays a big part in a push factor, because after a while the population would start to think about their own future, the future of the country, and how could there be a personal future if the future of a country is destroyed? A country’s leader would typically try to put all the pieces back together after the attack is done and the other country has withdrew from the attack, but it would take a lot of patience to wait for those pieces to be put back nd readjust. People find it much easier to try to adjust to a different country with a hopeful future, which insures safety for their kids. A pull factor regarding politics is with a nation which holds peace or a special relationship with other countries, and does not hold many political problems and disagreements. Countries like that are once again Canada, Australia, alongside some other countries in Northern Europe such as Sweden, Holland or Denmark, where we see are already favorable for people who are looking to migrate.Finally the last effective push factor which kind of comes into play as a force of immigration is persecution. Political persecution would go hand in hand with religious persecution. First off persecution is â€Å"a program or campaign to exterminate, drive away, or subjugate a people because of their religion, race, or beliefs† for example â€Å"the persecutions of Christians by the Romans. † So this is more of a force, and the people are not given the choice.We saw in the past that Muslims were killed by the Christians during the crusades. This factor is more of a threat, people of certain religions could be offended in other countries, where people do not believe in the religion in which some would like to practice, and torture would come into play. So people are feared of this act. Instead they are pulled to countries that are mo re accepting of all types of religions, where equality is a factor.Freedom to practice your own religion is very important to those who are religious, and even for people who are considered to be atheist, or do not follow a certain religious path or believes, immigration is a big choice for them, and it comes to a sense where people are now free to start over, and live the life which they wanted, but could not have because they were threatened. So as stated above in some cases immigration is a choice, but where it is a choice or a force, there are push and pull factors that go along with it, in this case political reasoning is the most effective to people’s choice.And because of politics, people have felt threatened, and scared to stay in their own country, and they looked for a more clear path. We live to pursue our dreams, the future, and fortunately for most of us we have been taught to go after what we want, and that could mean escaping many obstacles and challenging ours elves to go from a place where our dreams and preferences were hopeless to a place where our dreams seem to shine bright.Without push and pull factors we there would be no reason to escape one country to go live in another. Politics, types of government, war, genocide, are all push and pull factors and with out them people would not realize why they are immigrating, and if there were no push factors, people are most likely to stay in their homeland and stick with their own culture and beliefs, and have the life they always dreamed of.

Free Essays on Massachusetts VS Virginia

Massachusetts and Virginia were very contrasting in most aspects of life. Economy and society, society was based on economy, and economy revolved around aspects of society. Both were based on some of the same aspects of colonization but those similarities eventually dissolved. Religion, it was one of the most important factors in creating a varied society between Massachusetts and Virginia. Massachusetts was mostly a puritan colonies where most were devoutly involved in church; as opposed to Virginia where most people where Anglican and kept close connection with Great Britain. Virginians liked to keep a British way of life, many of which sent their children to be educated in Europe. In Massachusetts many people schooled their children in local groups, allowing a local society structure to grow. Trade, was a great difference to both colonies. In Virginia many plantations lost profit because of the unseen profit loss; Massachusetts on the other hand had it easy because they had large (at the time) cities with ports to export there good directly. Export in both colonies were different, in Virginia the main export was tabbaco, when in massachusettes they had a viriaty such as fish, furs, and lumber. Massacusettes was self sufficient for it’s ecological location.... Free Essays on Massachusetts VS Virginia Free Essays on Massachusetts VS Virginia Massachusetts and Virginia were very contrasting in most aspects of life. Economy and society, society was based on economy, and economy revolved around aspects of society. Both were based on some of the same aspects of colonization but those similarities eventually dissolved. Religion, it was one of the most important factors in creating a varied society between Massachusetts and Virginia. Massachusetts was mostly a puritan colonies where most were devoutly involved in church; as opposed to Virginia where most people where Anglican and kept close connection with Great Britain. Virginians liked to keep a British way of life, many of which sent their children to be educated in Europe. In Massachusetts many people schooled their children in local groups, allowing a local society structure to grow. Trade, was a great difference to both colonies. In Virginia many plantations lost profit because of the unseen profit loss; Massachusetts on the other hand had it easy because they had large (at the time) cities with ports to export there good directly. Export in both colonies were different, in Virginia the main export was tabbaco, when in massachusettes they had a viriaty such as fish, furs, and lumber. Massacusettes was self sufficient for it’s ecological location....

Enthalpy Change Definition in Science

Enthalpy Change Definition in Science An enthalpy change is approximately equal to the difference between the energy used to break bonds in a chemical reaction and the energy gained by the formation of new chemical bonds in the reaction. It describes the energy change of a system at constant pressure. Enthalpy change is denoted by ΔH. At constant pressure, ΔH equals the internal energy of the system added to the pressure-volume work done by the system on its surroundings. Exothermic and Endothermic Reactions For an endothermic reaction, ΔH is a positive value. For an exothermic reaction, ΔH has a negative value. This is because heat (thermal energy) is absorbed by the endothermic reaction, while it is released by the exothermic reaction. Enthalpy Change Versus Entropy Enthalpy change and entropy are related concepts. Entropy is a measure of the disorder or randomness of a system. In an exothermic reaction, the entropy of the surroundings increases. As heat is evolved, the energy imparted to the system increases disorder. In an endothermic reaction, the external entropy decreases. As heat is absorbed by a process or reaction, the kinetic energy of molecules in the surroundings decreases, which tends to reduce reduce disorder.

Resource Management Essay Example | Topics and Well Written Essays - 500 words

Resource Management - Essay Example Risk management and improving value should be the key measures to be taken by the CIO. The Cohen act also goes ahead to state the functions of a CIO which is mostly taking measurement of the performance in the company. Performance in the company can be measured according to how much it is of benefit to the company. This is a very key area in the performance management process. The CIO has to develop maintain and facilitate the IT architecture. He should come up with goals and see them through. The CIO should take performance measures to find out the viability of the set goals in regards to the losses the company has suffered and the risks apparent. These risks should be well analysed by the CIO and a plan to execute change should be formulated. Considering the various roles the CIO has to play, there are various executive decisions that will need to be made in light of the problems and risks noted. One of the problems cited was the company expenditure. The company expenditure will be keenly observed to find out which areas exactly take more than necessary. Once found the CIO should come up with way to improve on accountability and service delivery to the consumers at the very end. With a proper financial report on the expenditure in technology in any given financial year should be enough to help the stakeholders make important decisions that will directly affect the company. Communication breakdown between the management and the business units on their job descriptions cost the company a fortune and by communicating through the various channels available would be very essential in ensuring that everyone does what is expected of them. Good communication between all the ranks in the company will ensure that the company goals are properly communicated to all that it concerns and this way, the waste in the system will be easily eliminated. The

Congestive Heart Failure Research Paper Example | Topics and Well Written Essays - 2250 words

Congestive Heart Failure - Research Paper Example In some cases, patients with heart failure may need implantation of mechanical devices, such as pacemakers and cardioverter defibrillators or ICDs (Saxon et al, 2009). This paper will discuss the different pharmacological treatments and procedural interventions for the treatment of congestive heart failure. Risks and complications associated with each approach will likewise be discussed. What is Congestive Heart Failure? Congestive heart failure is a disorder that causes pulmonary vascular obstruction and decreased cardiac input. In layman’s terms, it is a condition in which the heart cannot pump sufficient oxygenated blood to meet the needs of the other organs of the body. CHF causes pumping malfunctions of the heart in either the left or right side. In some cases, both sides are impaired. Malfunction of the heart’s pumping ability may cause blood to collect in areas of the body, such as the lungs, liver, kidneys, gastrointestinal tract, arms and legs, causing oxygen a nd nutrition losses. These losses decrease the organs’ capacity to work efficiently (Berger, 2009). ... weaken the heart are anemia, hemorrhage, diabetes, hyperthyroidism, kidney or liver failure, longstanding alcoholism and drug abuse, mainly cocaine and amphetamines. Severe vitamin deficiencies could rarely cause a heart weakening (Soufer, 1992). Modifications in Behavior and Lifestyle The most important approach to the treatment of CHF is a change in the behavior and lifestyle of the patient. Regular exercise could be helpful in the maintenance of overall bodily functions, quality of life, and survival. Further vital precautionary steps include the following: maintaining a normal blood pressure, smoking restrictions, moderation in alcohol intake, and abstinence from cocaine and other prohibited drugs; cautious diet; weight control and low Sodium diet (Soufer, 1992). Pharmacological Treatment and Possible Side Effects Pharmacological treatments are aimed at stopping the progression of the disease, thus, diminishing symptoms and complications, and preventing hospital admissions and mo rtality. Several treatments have been effective in reducing some or all of these, however, each approach has possible side effects, hence, cautious observation is necessary to capitalize on benefits and lessen unpleasant consequences (Management of Chronic Heart Failure, 2007). Diuretics, also called â€Å"water pills,† facilitate easy pumping of the heart because they reduce the water and sodium in the body. Removal of excess fluid likewise lowers blood pressure since there is less blood volume for the heart to pump, and there is minimal force used by the blood vessels. Excess fluid reduction lowers or gets rid of edema or swelling in the ankles, feet or abdomen (Management of Chronic Heart Failure, 2007). Several diuretics cause potassium loss. Potassium, an essential body component that

Comparison Analysis of Personal Consumption Habits Essay

Comparison Analysis of Personal Consumption Habits - Essay Example Boone & Kurtz (2006) outline the first step in the consumer decision-making process as being the identification of a specific problem. In the case of my food purchase, a relatively empty refrigerator represented such a problem. In addition, a personal craving for pickles was the initial motivation to visit the food market, where a series of searches and evaluation of alternative brands ultimately led to a final purchase decision. There appears to be a general consensus amongst most marketing research professionals that buying decisions are largely based on elements of the marketing mix (such as price and promotion), as well as previous experience with any particular brand. Pickles, under the model of consumer behaviour, usually represent low-involvement, meaning that lower price and affordability, as well as the fact that the majority of pickle brands are quite similar, would dictate a rapid purchase decision. However, in my personal situation, I am quite particular about the texture and flavour enhancements which are added to pickles, hence I generally weigh my potential brand alternatives carefully before selecting my desired product. The final pickle purchase involved a heavy evaluation of alternative brands, comparing ingredients, my own experience and distaste for certain brands, and the promotional elements of the market which included sale versus non-sale items; representing a series of personal evaluative criteria. The process of searching, as stage two of the decision-making process.

The childrens hospital impatient pharmacy Essay Example for Free

The childrens hospital impatient pharmacy Essay My next site visit was in the childrens hospital impatient pharmacy . It was so exciting for me since it was my first hospital visit . It was so exciting to experience a different type of pharmacy practice since I am considering that my future job be at a hospital pharmacy. I showed more interest here compared to the other practices that I have attended. I started my first visit to the site on the 13th which is a Thursday. The first day, I was taken by my GPS to a totally different address. Lucky for me that I exited the school a little sooner than usual so I had enough time to look for the hospital. It was not fun looking for the right way to the hospital fro m my lost location especially that I am not a good driver under stress. To put the story, I got to my site visi on time. Thank God! It was totally new work, yes—I mean the hospital . Wow! All the doors to the pharmacy needs a special pass code. After I entered the pharmacy, I introduced myself with the preceptor who was not the same person that was introduced to me from the school. She explained how the whole fully automated pharmacy system functions. I should admit that I did not understand half of the things she said. It was like I was in a totally new world. A world that is half free of human help—distributing medication was through the help of an automated machine. My preceptor introduced me with the staff in the pharmacy. It was such a big pharmacy that was combined with parental and compounding pharmacy which provided the need of the hospital for any medication . Karen, my preceptor showed me the actual work around the pharmacy. She explained to me the system of drug delivery around the hospital. For each section of the hospital, a machine for dispensing drugs is mounted. It is equipped with a computer that is accessible for all hospital personnel. The pharmacist would enter the prescription on the computer system and the nurse would get the medication directly from the machine. This machine, the Medline also allow the nurse to return the medication if necessary. These machine are being refilled by the technicians 2 times every 24 hours. The pharmacy also designed a delivery tube that could deliver the prescription to and from any place in hospital. The delivery system is fast, free and accurate. After my brief introduction to the hospital and the medication delivery system, my preceptor assigned me to look for the expired medicines from the stock. It was much more medication than what the other pharmacies have on their shelves. I basically spent the rest of my first visit and second visit identifying the expired medication. It allowed me to see the individual medication through my own eyes and it helped me learn faster. On my third day, I was introduce to the out patient pharmacy of the hospital. It runs basically the same way as any other retail pharmacy that provided the out patient with their medication. It was so interesting for me to try different types of pharmacy experience. I always pictured myself with a pharmacy where the technicians count the pills and the pharmacists that check them. But now, I could see a whole new feature. A feature that is faster and a lot more accurate in dispensing medication. The best system that I experienced in this hospital would be the feature of the pharmacy . Looking at the whole system one more time, this system could be convenient for city .The automated dispensing machine replaces the retail stores.

Gatsby Essay :: essays research papers

Gatsby Essay Who is the real hero of the novel Nick or Gatsby ? discuss In the novel the great Gatsby we can look at two people as the heros, but they are both heros in a different manner . Nick could be seen as a hero because of the way he struggled to help Gatsby realize his dream and the other hero is Gatsby himself who we can see as a hero because of the way he took the blame for the woman he loved and she didn’t even acknowledge him after his death . Nick was born in the poor part of town but still although curious did not have any real desire to be part of the rich mans world . It was sort of brought upon him by Gatsby who need him in his plan to get to Daisy . He was the piece of the puzzle that Gatsby was missing for so long he was the missing link in the chain of events that would proceed . Some could call what he did , getting Gatsby and Daisy together an act of a man who was a Hero or just an act of kindness towards another human being . I trend to see Nick as being a hero in some ways because of the way he thought but not really in the way he acted he wasn’t overly strong or courageous like the typical stereotype we have a hero to look like . Nick was more of a modern day hero in his own right . Gatsby on the other hand although not a hero in the sense of a physically strong man who saves the lives of distressed people . But he is a hero more in the sense that he is totally devoted to one woman most of his life . Then when it looks as if she is going to get into trouble for the death of Mrytle after she hit her with Gatsby’s car Gatsby heroicly comes in and hides the car and destroys the evidence to save his distressed princess from a punishment that he could not handle seeing her take . Then after the inquiries into the accident have finished he rests back waiting for the storm of rumours to blow over but in not letting Daisy take the blame he has shifted all the suspicions onto himself and when Mr Wilson hears about the rumour he is filled with anger towards Gatsby so he kills him .

being there Essay -- essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  Being There is the story of Chance, a simple gardener turned American media hero. He seems to know nothing but television and gardening. His thoughts and judgments are products of television and his gardening experience. Yet through his simple mild mannered ways he unintentionally becomes the center of America’s business news. The author of Being There, Jerzy Kosinski said â€Å"To read a novel is to practice for real life. Fiction doesn’t change anybody’s life, it merely hints at the different ways of looking at oneself, at others, and at society† Since Chance was not able to read, television shows were his novels. Television was his practice for real life.   Ã‚  Ã‚  Ã‚  Ã‚  Television was like a mirror for Chance. Chance felt, â€Å"by changing the channel he could change himself† He was able to imagine himself to be people on television. I believe this is why Chance was able to put on the appearance he had even if it was unintentional. His appeal and gestures were all products of TV’s influence. With the help of the old man’s suit, Chance passed for a wealthy business man without even trying or knowing.   Ã‚  Ã‚  Ã‚  Ã‚  Having no contact with the outside world growing up, television was Chance’s only hint of what society was like. By flipping through the channels, Chance noticed the different ways people would interact with each other. Television provided him with the hints of different ways of looking at people and society. ...

Food inc review

Food Inc Extra Credit Food Inc is a documentary about the state of the food industry within the United States. It was a very in depth look at the farming industry that most people don't get a chance to see. Most people don't really think about where the food comes from or how it was farmed. This documentary gave a clear insight into how our food is really produced. When you think of farming, you may think of an area of land which is devoted primarily to the practice of producing and managing food, but in this ocumentary we learned that most of our food is actually produced in mega factories.Since there is such a high demand for processed food these days, farmers are artificially growing their crops. The film introduces us to an overcrowded chicken farm in Kentucky and clarifies the fact that chickens have doubled in size since the 1950's. Chickens today are genetically modified to have larger breasts in order to respond to the demands of the consumer's preference for white meat. The chickens row at such a rate that their bones and organs can't keep up with the rapid weight gain.The chickens aren't able to walk around since their legs cannot carry the weight. Health and safety regulations of the food, the animals, the workers on the assembly lines, and of the consumers who will be eating the food is often overlooked by the companies in an effort to provide cheap food regardless of the negative consequences. Animals at factory farms stand ankle deep in their manure for long eriods of time meaning that if one cow has E.Coli, the other animals can easily be infected with it which will then be passed on to the consumer when ingested. Overall, I believe that this documentary was a major eye opener for me to pay more attention to the type of food that I consume and to also take the proper precautions when preparing food at home. I have learnt the importance of properly reading food labels prior to purchasing food in order to be fully aware of what I am putting into my body.

Overview of the Independent American Party

Overview of the Independent American Party The Independent American Party is a minor Constitution-based party with limited influence, and is not to be confused with the large percentage of voters who consider themselves independents. The most recent electoral activity for the party was a 2012 US Senate race in New Mexico where the IAP candidate received just under 4% of the vote. That candidate, John Barrie, was also the founder of the New Mexico chapter of the American Independent Party. After formally registering the party, they were granted direct ballot access for two election cycles. After he lost the Senate race, Barrie left the NM-IAP and joined the similar Constitution Party, likely because the IAP would be unable to gain ballot access after the freebies. The party website currently directs potential candidates to register as write-in candidates if they live in the state of Utah. The partys Facebook page is dedicated to sharing news links about constitutional issues and has limited information on party-related events. The party likely attracts a number of curious visitors due to having independent in the name of their party. The National Chairman is Kelly Gneiting, a 5-time US champion sumo wrestler who also holds a Guinness World Record for being the heaviest man to finish a marathon. Mission Statement To promote: respect for life, liberty and property; strong traditional families; patriotism; and individual, state and national sovereignty - with a strong reliance on the Declaration of Independence and allegiance to the Constitution for the United States of America - by petition to God and by political and educational means. History Founded in 1998, the IAP is a Protestant Christian theocratic political party. It initially existed in several Western states and is a remnant of former Alabama Gov. George Wallaces once-powerful American Independent Party. Converting the unaffiliated IAP state party organizations - united by a common Religious Right ideology (similar to the Constitution Party) - into a national IAP organization was an effort started by members of Utah IAP. The Idaho IAP and Nevada IAP subsequently affiliated with the fledgling US-IAP in late 1998. The party subsequently established small chapters in 15 other states, and it now has contacts in every other state. Most of the IAP activities remain in Utah, however. In 1996 and 2000, the various IAP state parties endorsed the Constitution Party nominee for president and in 2000, the national chairman questioned the IAPs future in presidential elections. The party has focused its attention more on activism in the last eight years and has almost completely withdrawn from fielding local, state or federal candidates. Since 2002, the IAP has endorsed Constitution Party candidates and other conservative third party nominees. The IAPs platform calls for: The immediate termination of all programs of foreign aid, whether military or non-military, to all foreign governmentsImmediate withdrawal from the UN and NatoThe repeal of all federal gun legislation and state firearm laws which are not in accordance with the US ConstitutionStrong immigration reform including the repeal of amnesty laws and the prompt deportation of all illegal aliens and a clarification of the 14th Amendment that does not recognize the US citizenship of children born to illegal immigrants on US soilEnglish as America’s official languageThe passage of a balanced budget amendmentRaising tariffs on imported goods and a ban on all imported goods produced by child laborProtecting the ocean and fishing rightsEliminate regulations that artificially impede the production of domestic oil while enacting a transition to alternative fuelsProtecting the right to life for all US citizens, including the unbornPeople have the right to choose their health care providers and h ave quality health care and no one - including the patient - has the right to make decisions that result in the death of the patient Outlawing cloning and the development of genetic mutationsParents have the right to choose how their children are educatedRestoration of god to the public squareMarriage is a sacred union between a man and a woman only

Free Essays on Aristotle’s Influence On Shakespeare’s Hamlet

Many people believe that Aristotle’s Poetics have greatly influenced the way that Shakespeare composed Hamlet. There are many instances in which this argument can be supported and other arguments where it just wouldn’t make sense. I think that Shakespeare was influenced by Aristotle’s idea, but I believe that he did not strictly follow Aristotle’s guide. I think that Shakespeare was his own person and not very influenced by other people’s works. Throughout Shakespeare’s Hamlet, and throughout Aristotle’s Poetics, there are similarities in themes and plot lines that may suggest influence from Aristotle. One of the main examples of Aristotle’s influence on Hamlet is the fact that according to Aristotle, a tragedy involves 6 parts of the story with a hierarchy of importance- the highest of which being the plot. This is shown in Hamlet, because the plot appears to be Shakespeare’s main focus of the story. Another argument is the fact that Aristotle said that the plot should not be complicated, instead it should be straightforward, but the plot in Hamlet is not simple at all. Another argument is that Aristotle said that in a tragedy, there must always be a tragic deed that will either be completed or not completed, but in Hamlet, it was completed. It is completed when Claudius arranges for Hamlet to be killed and eventually he does. There is also a point in Hamlet in that suggests that Shakespeare was not influenced by Aristotle’s Poetics. This point that suggests that Shakespeare wasn’t influenced by Aristotle is the fact that the hero’s downfall or misfortune was not caused by his own hamartia. Aristotle states that the hero’s downfall should be due to his own hamartia, but in my opinion, it was Claudius’ fault. Another argument not supporting the idea of Shakespeare's influence is that Aristotle stated in his Poetics that the hero of the tragedy must go from a life of happiness to a life of misery. This is ... Free Essays on Aristotle’s Influence On Shakespeare’s Hamlet Free Essays on Aristotle’s Influence On Shakespeare’s Hamlet Many people believe that Aristotle’s Poetics have greatly influenced the way that Shakespeare composed Hamlet. There are many instances in which this argument can be supported and other arguments where it just wouldn’t make sense. I think that Shakespeare was influenced by Aristotle’s idea, but I believe that he did not strictly follow Aristotle’s guide. I think that Shakespeare was his own person and not very influenced by other people’s works. Throughout Shakespeare’s Hamlet, and throughout Aristotle’s Poetics, there are similarities in themes and plot lines that may suggest influence from Aristotle. One of the main examples of Aristotle’s influence on Hamlet is the fact that according to Aristotle, a tragedy involves 6 parts of the story with a hierarchy of importance- the highest of which being the plot. This is shown in Hamlet, because the plot appears to be Shakespeare’s main focus of the story. Another argument is the fact that Aristotle said that the plot should not be complicated, instead it should be straightforward, but the plot in Hamlet is not simple at all. Another argument is that Aristotle said that in a tragedy, there must always be a tragic deed that will either be completed or not completed, but in Hamlet, it was completed. It is completed when Claudius arranges for Hamlet to be killed and eventually he does. There is also a point in Hamlet in that suggests that Shakespeare was not influenced by Aristotle’s Poetics. This point that suggests that Shakespeare wasn’t influenced by Aristotle is the fact that the hero’s downfall or misfortune was not caused by his own hamartia. Aristotle states that the hero’s downfall should be due to his own hamartia, but in my opinion, it was Claudius’ fault. Another argument not supporting the idea of Shakespeare's influence is that Aristotle stated in his Poetics that the hero of the tragedy must go from a life of happiness to a life of misery. This is ...

Laoban - Old Boss in Mandarin Chinese

Laoban - Old Boss in Mandarin Chinese Titles are important in Chinese culture, and they are used more frequently than in most Western countries. One good example of this is that titles can be used to address people, which you might be familiar with from your Mandarin class where you can call the teacher è€ Ã¥ ¸ « (lÇŽoshÄ «). While that can be done in English too, its usually reserved for younger kids and not as common as in Mandarin Chinese. è€ Ã¦  ¿/éâ€"† (lÇŽobÇŽn) - boss; shopkeeper The title for â€Å"shopkeeper† is lÇŽobÇŽn. This is used to refer to the owner or proprietor of a shop. LÇŽobÇŽn can be used when referring to or addressing the shopkeeper. LÇŽobÇŽn has two characters: è€ Ã¦  ¿/éâ€"†: The first one, lÇŽo, means â€Å"old,† and is a term of respect. It is the same character used in lÇŽoshÄ « (teacher). Even though it doesnt mean old in this context, it can be a useful memory aid to think of it like that.The second character éâ€"†, bÇŽn, means â€Å"boss,† so the literal translation of lÇŽobÇŽn â€Å"old boss.† Note that these are different in simplified and traditional Chinese (simplified: æ  ¿, traditional éâ€"†, but the simplified version is used in traditional too). The most common meaning of æ  ¿ is plank. To remember the word, create a vivid picture of a typical shopkeeper in China (whatever comes to mind when you think of the word), but picture the person with a face like an old, gnarled plank. Examples of LÇŽobÇŽn Click on the links to hear the audio. Nà ¨igà ¨ lÇŽobÇŽn yÇ’u mi hÄ›n hÇŽo de dÃ… ngxÄ «.é‚ £Ã¥â‚¬â€¹Ã¨â‚¬ Ã©â€"†æÅ"‰è ³ £Ã¥ ¾Ë†Ã¥ ¥ ½Ã§Å¡â€žÃ¦  ±Ã¨ ¥ ¿Ã©â€š £Ã¤ ¸ ªÃ¨â‚¬ Ã¦  ¿Ã¦Å"‰å â€"Ã¥ ¾Ë†Ã¥ ¥ ½Ã§Å¡â€žÃ¤ ¸Å"è ¥ ¿That shopkeeper has very good things.LÇŽobÇŽn hÇŽo. YÇ’u mà ©iyÇ’u mi pà ­ngguÇ’?è€ Ã©â€"†å ¥ ½. æÅ"‰æ ²â€™Ã¦Å"‰è ³ £Ã¨Ëœâ€¹Ã¦Å¾Å"?è€ Ã¦  ¿Ã¥ ¥ ½. æÅ"‰æ ² ¡Ã¦Å"‰å â€"è‹ ¹Ã¦Å¾Å"?Hello. Do you sell apples? Edit: This article was significantly updated by Olle Linge on April 25th 2016.

Air Transport Economics Coursework Example | Topics and Well Written Essays - 1500 words

Air Transport Economics - Coursework Example Therefore, it is inherently necessary to implement and adopt the most efficient strategies that will help the company to earn maximum profits and sustain among its competitors (Akyuwen, 2011; Varnes, 2010). An effective pricing strategy is very essential in order to attract larger volume passengers towards Longways airlines. Since the company has for once, suffered from financial crisis, it is necessary to set the fares of their aircraft in such a way that the passengers are also benefited and the company also does not incur any loss, i.e. at the point wherein the company can balance its profitability and customer satisfaction efficiently (The Chartered Institute of Marketing, 2015). To be noted, Longways is a small airlines company with many competitors dominating the European market. Thus, it is quite necessary for the company to set competitive prices, maintaining parity with the fare charged by its competitors (Intervistas, 2015). To be noted in this regard, after the financial crisis, the company is left with only two aircrafts that provides the facility of both economy class as well as business class seating arrangements. While one of its aircrafts contain only economy class seat s, the other aircraft hosts 50 business class and 200 economy class seating arrangements. As the economy class is meant for the common middle class people, the price of the fair should be kept to some extent lower than that of its competitor’s fair without compromising the quality of services provided (Knorr & Zigova, 2004). However, the business class is meant for the higher-class people and therefore, the prices may be kept higher, as they would not hesitate to afford a comparatively higher fare. Moreover, this will also help the company to adjust with losses that the company suffered from lowering the price of the economy class (Bloomberg, 2015; Malighetti & et. al, 2009;

The Concept of Customer Perceptions and Expectations With Respect To Essay

The Concept of Customer Perceptions and Expectations With Respect To Service Quality - Essay Example This paper illustrates that the service quality of the travel and tourism industry has declined over the years with the rise in the number of passengers and decrease in the price of the tickets. The dimensions of service quality are also measured that are presently delivered by the industry. A comparative analysis of quality perceptions among a number of organizations in the same industry had helped in determining the gap in the quality of the perceived and expected service. The present article has focused on an exhaustive study and the findings are based on a number of tools and strategies, which is recommended for the success of the industry. These tools help in improving the service quality of the travel and tourism industries. Academics and researchers have been constantly focusing on measurement and conceptualization of factors associated with service quality as well as its influence on the performance of businesses. Despite the extreme importance service quality exerts on the o verall strategic planning procedure and corporate success, no precise or ideal definitions have been developed surrounding the concept of service quality. The most precise and followed concept of service quality was given by Parasuraman, Zeithaml, and Berry which defined service quality as â€Å"a global judgment, or attitude, relating to the superiority of the service†. Most of the researchers and academics agree to the aforementioned definition and follow it regularly. Service quality can also be explained as the overall impression of a consumer regarding the relative superiority or inferiority of an organization as well as its services. Delivering unparalleled service quality required conforming to the expectations of the customers on a regular and consistent manner and offering them a better quality service that their expectations.

Controversial Television Advertising Essay Example | Topics and Well Written Essays - 1500 words

Controversial Television Advertising - Essay Example Put simply: under traditional law, the rewards for advertising deception were so great and the penalties so modest (especially when discounted against the remote likelihood of detection and suit) that it was virtually perverse for advertisers not to engage in certain kinds of false claims. It comes at a time when concern is growing about the effectiveness of television advertising regulation in light of technological developments in media. Such developments include the rapid growth of television channels that are available via a number of platforms-terrestrial, satellite, and cable-and that are being further facilitated through the transition of broadcasting from analogue to digital transmission. Digitalization means not only more television channels for viewers to choose from but also greater scope for interactivity. This, in turn, may mean more power to consumers to select what to watch, when to watch, and how to watch. Concerns about increased volumes of advertising on burgeoning television channels and the use of more subtle forms of advertising that accompany greater commercialization of the television system (e.g., program sponsorship, product placement, program-related merchandising) have led to calls for tighter regulations governing televised advertising. This development is regarded as being especially necessary where children are concerned because their psychological immaturity as viewers and consumers leaves them more vulnerable to advertising influences. Under traditional advertising law, successfully prosecuted violations resulted in a "cease-and-desist" order that directed the advertiser not to engage in similar future frauds. Violations of these orders could result in prosecutions (extremely rare in practice) leading to fines of $5,000 per day per violation.1 Since most advertising campaign themes run for a year or less, and most commission advertising enforcement proceedings span periods of two to five years - with one horrible example running to sixteen years2 -the effect of any order was usually to direct the advertiser to discontinue an advertising campaign that had long since disappeared. Thus the major risk that an advertiser ran in disseminating a false claim was that the litigation expenses necessary to delay enforcement might exceed the value to the advertiser of the business advantage generated by the deception. Any move toward tightening restrictions upon advertising will create a tension with freedom of speech rights in democratic societies. To overrule freedom of speech (which includes freedom to advertise) rights, a legislator, regulator, or complainant will need to prove that harm is being done by commercial messages. Discussion of this issue has become particularly acute in debates surrounding moves to harmonize or even to standardize advertising related regulations across national boundaries-such as in Europe. Some countries operate much tighter regulations than others over advertising to children on television, and finding common ground that satisfies all national partners' concerns about children and about the freedom for advertisers to reach consumers with promotional messages can be difficult. Beginning in 1970, the commission claimed the authority to impose corrective advertising

Branding, Pricing, and Distribution Essay Example | Topics and Well Written Essays - 1000 words

Branding, Pricing, and Distribution - Essay Example As discussed in the previous paper, the company has retail stores in the United States and Australia. Considering the current position of the Trendy Fashionista, it is better for the company to develop a unique product branding strategy to market its new light weight traveler bags. According to the unique branding strategy, only one product manufactured by the company is marketed under a particular brand. When several products are marketed under a brand (corporate branding strategy), the brand image would be affected if any of those products fails to meet quality standards or performs poorly. The unique branding strategy would prevent this situation and assist the Trendy Fashionista to promote its new product lines effectively. However the company may adopt a range branding strategy, which is a mixture of unique branding strategy and corporate branding strategy while operating in a global market context. Pricing Strategy It is a great challenge for the Trendy Fashionista to design a pricing strategy for its newly planned light weight bags because this business concept is new and therefore market uncertainty is high. In this context, it is advisable for the company to practice the price skimming strategy to deal with brand positioning effectively. Under the price skimming strategy, the marketer sets relatively higher prices for his products initially and lowers the price over time. At the initial stages of the product launching, this pricing strategy would assist the Trendy Fashionista to justify its superior product quality. In addition, this optimal pricing strategy can benefit the organization to recover its sunk costs quickly before the market competition becomes intense. As Lamb, Hair, and McDaniel (2008) point out, the major objective of price skimming strategy is to capture the consumer surplus. If this pricing strategy is executed properly, then no customer will pay less than what they are actually willing to pay (p. 600). Connection between Pricing Stra tegy and Branding Strategy The Trendy Fashionista’s price skimming strategy really supports its branding strategy. It is clear that only one product item is marketed under a brand under the unique branding strategy. While the firm adopts this branding strategy to promote its newly planned light weight bags, the customer would obtain a feeling that the company gives specific focus to this product and therefore the product will be of superior quality. In other words, this policy can assist the organization to achieve a reputed brand image and thereby make the brand easily recognizable in the market. Customer between the age of 20 and 35 are fashion-minded and hence they would be willing to pay higher prices for top quality products. In short, the price skimming strategy can benefit the organization to take greater advantages of the unique branding and hence to promote its business interests. Distribution Channel Analysis The Trendy Fashionista’s distribution channels inc lude wholesalers, distributors, retailers, catalogue sales, personal sales, and over the phone sales. Currently, the company has limited manufacturing capabilities and therefore the firm has to largely depend on offshore manufacturers. In order to address the issue, the organization plans to extend its manufacturing facilities through developing its own production plants. Undoubtedly, this practice would